She further emphasized FanDuel’s commitment to better understanding tribal perspectives, citing the ongoing “listening tour” aimed at fostering collaboration and mutual understanding. Tanenbaum pointed out that FanDuel is a self-reflective place, emphasizing that the company understands that what had brought them to their current position might not necessarily lead them to future success. In an exclusive interview for PlayUSA, Tanenbaum expressed her belief that FanDuel recognizes the need for a nuanced approach tailored to California’s tribal complexities. Tanenbaum, formerly the chief operating officer for the San Manuel Band of Mission Indians, brings a wealth of insight into California’s unique gaming landscape, where tribal influence plays a decisive role. Tanenbaum Illuminates FanDuel’s Nuanced Approach to California’s Tribal Gaming Landscape The company recently appointed Rikki Tanenbaum as Senior Vice President of Strategic Partnerships to leverage her extensive experience in working with California tribal entities. In the aftermath of a pivotal ballot setback in California in 2022, leading sportsbook operator FanDuel has recalibrated its strategy for entering the state’s lucrative sports betting market.
